On Sunday I was lucky enough to attend the launch party to celebrate Essence’s arrival here in the UK. I’ve been listening to Breige over at Rare Opal gushing about Essence cosmetics for a few months now, so I was pretty eager to see what all the fuss was about.
The launch was held at The Studio in Manchester’s Northern Quarter. It is a fantastic location to host an event anyway, but Essence and Flipside PR had completely transformed the room into a make up lovers paradise. There was a 2 meter display stand full of make up to be investigated, as well as areas specifically devoted to nails, lips, eyes and face. These areas were perfect for trying out products and seeing how others were planning to use each item – and it’s a great way to get new ideas and inspirations.
I was really pleased to hear that Essence do not test on animals, and that they routinely inspect their suppliers. I also love that they market their products to those that are young at heart, not just teenage girls – it is so refreshing! I was also really impressed to hear that each year Essence will change 50% of it’s product line, ensuring that there is always something new, and that you can keep up with the latest trends at an affordable price.
As well as playing with all of the delightful make up, there was also the chance to get a manicure from the Pamper Puff Girls. I decided to go for a summery coral fittingly called Off to Miami. I have been searching for the perfect coral nail polish for a while, and this certainly fits the bill. I have been wearing this for 3 days without a chip.
I took home lots of goodies to experiment and play with – but that is a post for another day. You will just have to trust me for now when I say that they are really, really good. If you cannot wait and just want to try everything for yourself, there is an Essence stand in Manchester Arndale, as well as one in Westfields Shepards Bush. They will also be in Wilkonsons/Wilkos stores from July.
Thanks to Essence UK and Flipside PR for hosting such a great event!